Quali-Fi

Canadian survey software for market research teams.

Quali-Fi is a Canadian survey platform for organizations that create online surveys and conduct market research. Build questionnaires, manage content in most major languages, monitor quotas and fieldwork, and analyse results in one workspace.

One connected workflow: questionnaire · translation · fieldwork · analysis

Quali-Fi survey builder with survey sections sidebar and the age-range question editor open
The short answer

What is Quali-Fi’s Canadian survey platform?

Quali-Fi is Canadian survey software built for organizations and market research teams. It connects an online survey builder with questionnaire logic, multilingual content, quotas, distribution, live fieldwork monitoring, survey analysis, and open-ended coding.

Canadian-region deployment is available, with Toronto as the default region in product configuration. Other regions can be configured, so procurement teams should confirm the region assigned to their organization. That is a product configuration fact, not a legal compliance conclusion.

From questionnaire to readout

Run the survey workflow in five connected stages.

Research teams often rebuild the same study in a questionnaire tool, translation sheet, fieldwork tracker, and reporting stack. Quali-Fi keeps those stages connected, so changes and decisions stay with the survey.

Build · Visual builder Health checks · Test preview · Autosave
Matrix · Brand attributes
How well does each statement describe Brand A?
Trustworthy
Easy to work with
Innovative
Piping · From S1 Q2
You selected {{role}}. What slowed your last study?
  • Create fromScratch / template / Rhoxi draft
  • AuthoringVisual or Script Mode
  • ControlsLogic · quotas · sections
  • Before fieldHealth scan · test link

Rhoxi document drafts are available with eligible plans. They remain in preview until someone approves them.

Survey builder

Build complex questionnaires with logic and quotas.

This is not a feedback-form builder with a research coat of paint. Sections, specialist question types, logic, quotas, health checks, and a test link live in the same authoring surface.

  • Work visually or in Script Mode when the questionnaire is denser than a drag-and-drop canvas wants to be.
  • Attach conditional logic and quotas where the methodology needs them. There is no side document to lose or forget to update.
  • Run health checks and a test preview before you hand the study to field.

Some creation paths (including Rhoxi document drafts) depend on package access. Ask during a walkthrough which apply to your plan.

Quali-Fi survey builder with Survey health open, showing experience suggestions beside the questionnaire
Display Logic modal configuring when to show a question based on a prior answer
Quali-Fi live fieldwork dashboard showing completes against target, response funnel, and quota fill rates
Fieldwork operations

Monitor live fieldwork and quota progress.

Target progress, live respondents, pace, funnel, and quota status sit on one board. These are the numbers a fieldwork team needs to decide what to adjust while a survey is live.

  • Distribute with share links, access IDs, email, panel audience, QR, embed, and other methods your package includes.
  • Keep restricted access and quotas attached to the study you already built.
  • Watch completes against target without exporting a half-finished file to find out you are soft on a cell.
Analysis

Analyse survey results and code open-ended responses.

Analytics, cross-tabs, raw and individual responses, report drafts, and open-ended coding share the same survey record. AI can prepare the work. Your team decides what is accepted.

  • Review open-ended responses with theme suggestions, translation help, and coding support. Approve the work or send it back.
  • Keep draft / needs-attention / approved states visible so “automated” never means “unreviewed.”
  • Export when the readout has to leave the platform; do the cleaning where the responses already live.

Community, broader qualitative modules, and some AI paths are plan-dependent. This page stays survey-first on purpose.

Canadian data residency and privacy

Review Canadian hosting and access controls before procurement.

Canadian-region deployment is available, and Canada (Toronto) is the default region in product configuration. Other regions can be configured. Treat residency, access controls, and policy documents as procurement evidence, not legal advice.

Data residency options

Organizations can use a Canadian-region deployment. Confirm the region configured for your account during onboarding or a walkthrough because tenant configurations can differ.

Access and distribution controls

Role and organization scoping, restricted access IDs, and share-link controls are part of how surveys go to field. Ask for the control model that matches your security review.

Policy evidence

Read the published privacy policy and terms of use. For certifications, contracts, or counsel-ready wording, request the current evidence package. Undated badges are not useful procurement evidence.

This section describes product configuration and publicly linked policies. It is not a legal opinion on PIPEDA, Quebec Law 25, FIPPA, or federal data classification. Have counsel review language that will appear in an RFP response.

Who it fits

Survey workflows for the teams doing the work.

The platform stays the same, but the operating pressure changes. Here is what each team needs to get done.

Research agencies

Reuse the build. Deliver the report.

Stand up client studies from templates, keep multilingual content and quotas under control, and leave fieldwork with exports and report drafts instead of a rebuild in a fourth tool.

Corporate insights

Build the study. Watch the field. Share the readout.

Author once, monitor completes and cells while the survey is live, then move to analytics and open-end review without bouncing files between teams.

Public sector research

Procurement evidence meets survey operations.

Ask for configured residency, access controls, and policy documents early. Then evaluate the workflow on the questionnaire, fieldwork, and analysis work you actually run.

Institutions

Start with methodology, then confirm handling requirements.

Use the builder for the design your ethics and methods require, then confirm data-handling and access details against your institution’s review checklist.

Before procurement

Canadian survey software procurement questions.

Straight answers. Where something needs verification, we say so.

Is Quali-Fi an online survey builder or a market research platform?
Both. Quali-Fi includes an online survey builder for logic-rich questionnaires and a connected market research workflow for multilingual content, quotas, distribution, live fieldwork monitoring, survey analysis, and open-ended coding. Some capabilities depend on the package.
Can Quali-Fi host survey data in Canada?
Yes. Canadian-region deployment is available, and Canada (Toronto) is the default region in product configuration. Australia, US, and UK regions can also be configured. Confirm the region assigned to your organization before including it in a contract.
What languages can surveys run in?
Surveys can run in most major languages. Teams manage language content at the survey, section, question, and option levels, with strong support for English and French when a Canadian study needs both. The respondent interface supports French, including fr-CA fallback. That does not mean every researcher administration screen is fully bilingual.
How does Quali-Fi control access during fieldwork?
Distribution supports share links, restricted access IDs, and other methods depending on the package. Role and organization scoping apply within the research workspace. Teams with specific security requirements should request a control walkthrough.
What survey data can we export?
The analysis workflow includes analytics views, raw and individual responses, cross-tabs, and report drafts. Confirm exact export formats and package limits for your plan.
What does onboarding look like?
Onboarding is a guided walkthrough focused on the parts of Quali-Fi that matter to your workflow. Teams can review questionnaire building, fieldwork, and analysis against a real use case. Request a walkthrough.
Are all Quali-Fi features included with every plan?
No. Distribution methods, Rhoxi drafting, Community, and some AI workflows depend on the package. A walkthrough can map available features to your plan.
Next step

See how your next survey would run.

Bring a real study. We will walk through questionnaire design, fieldwork, and analysis, with clear answers about what depends on your plan or configuration.